The Best Use of Social Media in Business: Metrics that Matter
A lot of people think the goal is to get likes and engagement, but when it comes to the best use of social media in business, conversations and conversions are
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Sales process
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Overcoming Call Reluctance: Beyond “Shut Up and Make the Calls”
I would say the number one thing that helped me the most with overcoming call reluctance is when I realized the people who are likely to yell or scream or
How to Monetize Your Sales Pipeline
To monetize your sales pipeline, you need to fill it, prioritize it and tackle it. This whole idea of knowing what to do and not doing it, is rampant. It
The Antidote to Brute Force Selling
Brute force selling usually comes about when someone feels like they have to sell their product or service, regardless of the needs, wants, or desires of their prospect. The antidote
Getting Past Your Sales Plateau
Particularly in the early stages, you can do more of what you're doing to get past a sales plateau. But generally, at some point, we hit a plateau that is
Reimagining the Essentials of Sales and Marketing
David: Hi and welcome to the podcast. Today, co-host Jay McFarland and I will be discussing reimagining the essentials. Welcome, Jay. Good to have you here. Jay: It's so good to
Creating Customer Loyalty in the Mind of the Client
Creating customer loyalty? "Oh yes. I'm all about building relationships." Until I sell you something and then I'm off doing the next thing, and I forget about you completely, until
Not Hitting Sales Goals? That’s a Problem…
If you don't hit the sales goals set by either you or your employer, that's a problem. In this podcast, business growth expert David Blaise explains why. If you're just starting