When Prospects Don’t Respond
When prospects don't respond, think in terms of what gets your attention, what gets you to respond? What makes you want to respond when someone else is reaching out to
Are You Making Excuses Instead of Sales?
I've seen situations like that where people are making excuses instead of sales. Somebody had planned to sell something and was talking about it for a long time, and all
Grow Your Client Base Proactively Because Referrals are Not Enough
To grow your client base proactively, you have to do more than just post stuff. It's about initiating conversations. And if you think of your social media content as your
How to Master Counter-Seasonal Selling
If you think in terms of seasonality and counter-seasonal selling, does your business have a normal seasonality? Something that you know and can plan for? It's important to look at
Selling Beyond Features and Benefits
When we talk about selling beyond features and benefits, we did sort of discuss the idea of trying to elicit some emotions from people. try to find out what they
How to Maximize Trade Show Revenue
To maximize trade show revenue, switch the mindset from, "I'm here to meet people and give away stuff" to "I'm here to collect leads." This changes the entire dynamic. When
Hit the Ground Running in 2023
To hit the ground running in 2023, we can start by taking responsibility. Whenever we blame outside factors for things that go wrong, we immediately forget that there are things
Use the Big APE to Plan the New Year
Today, we'll discuss how to use the Big APE™ this week to plan the new year. Very often we say we're going to prioritize time with our family and our
The Best Holiday Gift You Can Give Yourself and Your Family
I think the best holiday gift is to make the most of ourselves, when it comes to personal development, whether that means sales and marketing training, whether it means personal