If we look at the idea of reactivating your client base in as many ways as possible, it means interacting with the people who have spent the money with us
There are reasons people buy from you, and reasons they don't buy from you. Today I'd share a presentation I put together for my clients in the print and promotional products
Disrupting sales relationships is tricky. When you go into a sales presentation, if you recognize that it's likely they're going to have someone, and if you've got an arsenal of
Getting to your ideal prospects involves identifying what our ideal prospect looks like in terms of the type of customer we’re looking for, the type of industry they’re in, the
In order to turn the tables on rejection in sales, there are very specific steps you can take, and we work with our clients to help them do that every
"You have to create value in the sales process, create value in all the communication that you're putting out there. When you do that, you're already positioned better and differently.
Reimagining the essentials is different for everyone. And I hear both sides of that from people. I hear people who are like, ” oh yeah, you know, I’ve been doing
Don't be invisible to your target market. Do they even know you're alive? This goes back to the idea of money versus time. Because one of the advantages of social
When we're doing business-to-business or business-to-consumer outbound calls, the truth about call reluctance is that it can seem very real. Those fears can be founded. They might very well say no.
When you're creating demand for your products and services to the point where they really want it, "listen, yes, I want to do this. I want to move forward with